Give your patrons the excitement of finding a bargain while boosting your attendance and revenue with coupons. Prime Day and Black Friday generate frenzied shopping for one reason: we all love a good deal. Coupons encourage attendance for live events. With so many entertainment options, some people need an extra push to get them to…
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With season tickets and subscriptions down, try adding a Flex Pass to increase interest and attendance. Traditional subscriptions for newspapers, magazines, and the performing arts have plummeted while things we used to buy individually, such as food (Hello Fresh and Blue Apron) and clothing (Stitch Fix), now have subscriptions. Of course, entertainment now uses a…
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Think outside the box (office) with Pay What You Can Help your patrons feel empowered and trusted while creating a bigger community and increased revenue with Pay What You Can. What is Pay What You Can? Pay What You Can (PWYC) also known as Pay What You/I Want simply offers a way for people to…
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The set awaits, performers are ready, and the box office schedule ensures everyone is ready to greet attendees. Then you get the news — your lead has Covid. As theatres continue towards recovery from the pandemic and contend with lower attendance, preventing cancelation is critical. When Covid cancelations strike, it causes disappointment with patrons, adds…
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There is no handbook on how we — as owners, directors, box office managers and staff for event businesses — should operate in a world where the very essence of what we do, that is, bringing people together, has been banned throughout the world. These circumstances have imposed on all of us a true fight…
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New Credit Card Fraud Rules and How it Affects You In October, new rules will shift the financial liability for fraudulent credit card transactions from the banks to the merchants unless merchants use the new EMV chip card readers for “card present” transactions. We wanted to shed some light on how this affects our clients.…
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In news accounts over the last year, we have all learned about security breaches leaking credit card data for millions of consumers. What we don’t usually hear about is what happens to those credit cards once they are stolen, so we wanted to provide a synopsis of what happens once your credit card data is…
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New tools from Google Maps and Foursquare are designed to spur impulse buying – including tickets to your event. Here’s a look at how these latest ticket trends work. New Foursquare Ads & Your Venue https://www.youtube.com/watch?v=J8JqUlQj43M Foursquare has been a staple of event awareness for sometime now, but just this week the popular location based…
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The announcement of an upcoming foodie event contains an interesting bit of information relating to food festival ticketing software. The tickets are being sold in units of “tastes” for food and drink. Here’s a quick look… $25 for 4 food tastes and 2 drink tastes Everyone is familiar with units of measurement like “meter” and…
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Ticket contest ideas are a proven way to inexpensively market your event and raise awareness. The hot new trend of incorporating social media is being put to excellent use by events like the US Open, but any type of event can get the same value…
